Eric Fisher is a storyteller turned product architect with a passion for building systems that connect people and tell great stories.

My background in cartooning, layout design and architecture grew my obsession with collecting, organizing and creating things that told stories. An applied generalist, my specialty lies in storytelling as a craft through multiple mediums and incorporating an understanding of people and our social psychology into design and product concepts.

I was most recently the social design evangelist at Facebook, where I defined and wrote the Social Design Guidelines, designed main components of the site (News Feed, Friend Lists, Insights, Developer Site and tools) and promoted the platform to third party developers. Earlier, I worked on the evangelism and developer relations teams at Apple, where I devised interface guidelines and design concepts for building iPhone applications. I've also worked at Google, incorporating structured data into search, and have independently advised smaller companies (including Milo, Airbnb and Eventbrite) to help build branding and design into their product strategy.

These days, I'm building Voxle which aims to strengthen online communities and conversations within them. As with any good story, I'm a firm believer in the power of consistency, simplicity and focus. I'm very idealistic, strong-minded and tend to defy convention when possible. After all, the best stories don't happen by following the rules.

I have a BSE in Digital Media Design from the University of Pennsylvania with minors in Psychology and Fine Arts and currently reside in New York City (formerly San Francisco) where I write about social design at FishoftheBay.com.

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