Case Studies
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Nov 19, 2007

Case Study: An iPhone App for Target

Target is the fifth largest retailer by sales revenue in the US. As such, its website generates a lot of traffic focused around buying products. It's clear from just looking at the website that they're big on advertising special deals, hot items and product searching. There is a lot going on and our goal is to figure out what's most important for the iPhone version.

Nov 19, 2007

Case Study: Google Earth for Mac

GoogleEarth is actually a very usable application. It can perform a variety of "tricks" and it's been very successful among users. Some things, however, don't match up with other Mac applications. Additionally, all the advanced functionality can be confusing.

Nov 19, 2007

Case Study: EyePuzzles JPEG Puzzle

At first glance, EyePuzzles JPEG Puzzle is a program with a lot of advanced funtionality but not a very user-friendly interface. This is a common problem in several applications and it's unforunate especially when the lack of a thoughtful interface prevents users from using the application to its fullest extent. Download from eyepuzzles.net.